Part 3: Best Practices
& Inspiration

In our last posts, we've discussed choosing a platform and developing a plan for your bank’s social media strategy. This week, we’ll look at some banks who are already utilizing social media through Facebook and Twitter. Take a look at their profiles for some inspiration on what types of posts you could implement onto your social media profiles . . .

 Part 2: Have a Plan

In our last post, we discussed how the first step in your social media strategy should be to determine which platforms to participate in, whether it be Facebook, Twitter, or other social media outlets. The next step is to map out a specific plan that outlines when you'll be posting messages and what topics you'll be posting about . . . 

 Part 1: Getting Started |
Choosing a Platform

With social media becoming the norm for spreading brand awareness, you may be wondering how your financial institution fits in to the worlds of Facebook, Twitter and so many other outlets available to you. What specific tactics can you apply when developing your community bank’s social media channels? Over the next few weeks, we will share some tips and ideas in a three-part series on community banking social media tips.