Core Banking Software for Community Banks | Insites from ASI

Social Media Tips for Community Banks | Part 3

abennett@asiweb.com (Allison Bennett) — Wed, 28 Dec 2011 14:39:40 GMT

Part 3: Best Practices
& Inspiration

In our last posts, we've discussed choosing a platform and developing a plan for your bank’s social media strategy. This week, we’ll look at some banks who are already utilizing social media through Facebook and Twitter. Take a look at their profiles for some inspiration on what types of posts you could implement onto your social media profiles . . .

Social Media Tips for Community Banks | Part 2

abennett@asiweb.com (Allison Bennett) — Mon, 19 Dec 2011 17:29:45 GMT

Part 2: Have a Plan

In our last post, we discussed how the first step in your social media strategy should be to determine which platforms to participate in, whether it be Facebook, Twitter, or other social media outlets. The next step is to map out a specific plan that outlines when you'll be posting messages and what topics you'll be posting about . . .

Social Media Tips for Community Banks | Part 1

abennett@asiweb.com (Insite Banking) — Fri, 09 Dec 2011 15:04:54 GMT

Part 1: Getting Started |
Choosing a Platform

With social media becoming the norm for spreading brand awareness, you may be wondering how your financial institution fits in to the worlds of Facebook, Twitter and so many other outlets available to you. What specific tactics can you apply when developing your community bank’s social media channels? Over the next few weeks, we will share some tips and ideas in a three-part series on community banking social media tips.

Online Banking Services: How Aware Are Your Customers?

abennett@asiweb.com (Insite Banking) — Tue, 23 Aug 2011 15:59:12 GMT

In a recent article post from bankinnovation.net, they bring up the issue of gender divide and knowledge about online banking. In this article, they discuss which gender seems to know more about their banks online banking options. The findings are that it is pretty equal between the sexes as to which knows more about what their bank offers. Though this seems like an unusual subject, it might actually have some merit, not only in the gender side of it, but in the 'how much do your customers know about your online banking services' side of it. This shouldn't be a matter of gender, but more of a matter of communicating your services to your customers.

Stand Out from the Crowd

abennett@asiweb.com (Allison Bennett) — Wed, 20 Jul 2011 19:44:49 GMT

Our last blog was about tips for creating an effective bank website. Along with this same theme, how you brand your bank is of utmost importance. You want your image and slogan to be clear and concise, not one that will be vague and like other financial institutions in your area: You need to stand out!

4 Tips for Creating an Effective Bank Website

abennett@asiweb.com (Insite Banking) — Tue, 05 Jul 2011 13:47:33 GMT

There is a lot of competition between community banks and larger, national banks. The larger banks may offer products and services that community banks do not, or they have more convenient locations. Depending on the type of bank the consumer is looking for, you will want your website to give them the most information as to why you're the best choice. Below are several ways in which to make your community banking website more effective:

Connection Between Customer Service and
Customer Loyalty

abennett@asiweb.com (Insite Banking) — Tue, 14 Jun 2011 16:30:17 GMT

There is a woman from a small town in Ohio who just turned 100 years old; a milestone in and of itself. Even more amazing is that this woman, June Gregg, has had the same savings account that her father opened for her in 1913 . . .